New year campaign running to reach people struggling with how they are feeling

Our Improving Access to Psychological Therapies (IAPT) team is running a huge campaign across Sheffield to spread the word about the free NHS talking therapies available to help people with how they are feeling.

Every year Sheffield IAPT helps thousands of people. Anyone can access the service providing they live in the city, are aged 18 or over or are under the care of a Sheffield GP or a consultant.

And IAPT is currently running a massive campaign to ensure as many people know about the help on offer as possible – especially with the Christmas and new year period often being a difficult time for people.

A radio campaign on local station Hallam FM and its sister stations has started running and will run through to March. The advert talks about the help on offer and how to access it.

And it follows on from a campaign which ran in the Meadowhall shopping centre in the run up to Christmas and on one of the city’s busiest roads.

The campaign in Meadowhall ran on the huge billboard screen and was accompanied by smaller walkway screens also carrying the message.

And that ran alongside an advert running on a massive billboard screen on the Parksquare roundabout (next to Ponds Forge International Sports Centre) and on the other side of the busy road.

IAPT Clinical Director Toni Wilkinson, said:

“We are here to help as many people as possible. We fully understand that there can be a hesitancy or a nervousness about coming forward and saying how you feel and that you might not know where to turn.

“That’s why we want to spread the message as far and as wide across the city as possible. Where better to reach people than a shopping centre in the run up to Christmas and next to one of the busiest roads in the city (the Sheffield Parkway – A57/A61)

“If you are feeling down or depressed or worried about things then we are here for you and can help you improve how you feel.”

Accessing help couldn’t be easier:

Visit today to refer yourself or call 0114 226 4380.

IAPT adverts at Meadowhall